Susquehanna believes Baidu's community product,
Baidu Space, has made substantial progress,
with concurrent users reaching above 920K+
last Sunday. Baidu Space was recently redesigned
to be a community networking site to better
integrate with the upcoming Baidu IM.
The firm said this data suggests that
Baidu Space may have exceeded 51.com
and become the second largest personal
space and social network service provider
in China, after Tencent's QZone.
The firm also said they have become more
bullish on Baidu's upcoming IM product,
Baidu Hi.
The firm concludes, "a stronger Baidu
community will enhance user stickiness
and lead to better monetization down the
road." They are maintaining their Positive
rating on BIDU.
In the meanwhile, Street.com reduced its
rating on Baidu to a sell from a hold.
Street.com analyzes stock momentum, with
ratings depending more on stock price
movements than on company fundamentals.
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